News and Announcements

With the help of MediaSauce (a Telligent partner and digital marketing firm in Carmel, Ind.) and Kompolt, an online auction agency in San Luis Obispo, Calif., the Pledge to End Hunger campaign will focus on utilizing social media tools to create awareness, generate dialogue on the Web site and allow visitors to easily share the message via blogs and popular social networks such as Twitter, Facebook, and MySpace.

“We want to show how simple it is to bring people together to help solve a complex problem,” says Scott Henderson, Cause Marketing Director at MediaSauce. “With just one click, a person can feed 140 children. When you make it easy to share your message and support your cause, it is amazing how much more willing corporations and individuals are willing to do something to make a difference.”

When the campaign goal of 1,000 online pledges is reached, a semitrailer filled with 140,000 servings of food will arrive at the Capital Area Food Bank of Texas (CAFB) in Austin during South by Southwest, the annual music, film and interactive conference.

Follow along at www.twitter.com/hungerpledge, and help us help Share Our Strength in the cause to help end childhood hunger.

About Share Our Strength
Share Our Strength is a national organization working to make sure no kid in America grows up hungry. We weave together a net of community groups, activists and food programs to catch children at risk of hunger and ensure they have nutritious food where they live, learn and play. We work with the culinary industry to create engaging, pioneering programs like Share Our Strength’s Taste of the Nation®, Share Our Strength’s Great American Bake Sale®, Share Our Strength’s A Tasteful Pursuit®, Share Our Strength’s Great American Dine Out™, and Share Our Strength’s Operation Frontline®. For more information, please visit www.Strength.org.